Who we are

Brightside is a boutique Brooklyn-based advising company helps exceptional thought leaders and creative entrepreneurs grow their audience, income, and impact with integrity.

Our goal is to put our talent in the driver’s seat of their own success. We do that by streamlining operations, developing consistent revenue streams, and optimizing audience engagement. And our relentless positivity keeps everyone feeling inspired through every twist and turn.

Lindsay Ratowsky, Founder of Brightside
 

Lindsay Ratowsky

Founder, CEO

Lindsay helps high-profile individuals and institutions scale their cultural impact. She does this by drawing on her 15+ years working in media, social innovation, and non-profit.

As Co-Founder and COO of Esther Perel Global Media, Ratowsky helped build a globally recognized personal brand that spans multiple properties and platforms. Its owned and operated channels now reach an audience of over one-million people.

Past clients also include clean water organization charity: water, Hollywood A-Lister Jessica Biel, and many more.

Her history of spotting early adopters and identifying potential is a testament to the unique vision she has to make big things happen behind the scenes.

How we think

 
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People matter most.

People work best when in an atmosphere of kindness, respect, and community support. Brightside values human relationships and actively cultivates strong and lasting ones with our partners.

No one size fits all.

Every individual and organization has different strengths, opportunities, and resources. We work with you and your team to determine where you want to go and how to get you there.

Talent-first.

Too often, the most visionary and talented among us are sitting by the phone, waiting to be cast/hired/put on the big stage. Instead, we build a direct-to-fan audience to shift power centers toward creators.

Relationship-building, trust, and empathy are core to our work.

What people are saying

 
Capricia Marshall

“I connected with Lindsay a month out from my book launch, feeling stretched thin and confused about where to put my finite time and attention and frankly how to engage different audiences in these times of new platforms. After literally just one hour, I came away with a real direction, clarity, and confidence of approach. Lindsay was warm, thoughtful, and extremely knowledgeable about the current publishing landscape.”

— CAPRICIA MARSHALL
Former U.S. Chief of Protocol and Special Assistant to then-First Lady Hillary Clinton. Author of Protocol: The Power of Diplomacy and How to Make It Work for You”

 

“My strategic planning session was worth its weight in gold. Lindsay is radically insightful, asked all the right questions, helped me to come up with innovative ideas to up my income and feel less overwhelmed, and even provides great snacks.”

— LAUREL BRAITMAN
NYT Bestselling Author, TED Fellow, and Writer-in-Residence at the Stanford School of Medicine

Our roster is limited.

We might be a good fit if you have big ideas, your community is engaged, and you are willing to invest time and resources in your work—but you’re stretched-thin and need help weighing priorities to reach your potential.